Penguins had the right idea.
Penguins don't fight the cold. They huddle into it, shoulder to shoulder, until the wind gives up. Hugsy is built on the same idea: instead of layering five different things and still feeling the chill, you put on one enormous, sherpa-lined hoodie and let it do all the work.
We made Hugsy for the kind of cold regular jackets never quite solve: the balcony at 6 a.m., a room with no heater, a long night bus, or the moment the sun goes down in the hills. Chai in hand, family on the sofa, razai season in full swing.
One free size. No overthinking. Simply warm and cosy.